Following a period of significant growth, Solomon Commercials saw a need to streamline and clarify business services and products.
Following a brand workshop we went about developing the business into three key areas, each of which feeds into and contributes to the continued growth and success.
With an extensive network of refrigerated vehicle inspection, maintenance, and repairs centers complemented by a fleet of mobile engineers offers their customers security and peace of mind.
Through technology and research partnerships with leading institutions, Solomon Commercials’ commitment to reducing emissions through streamlined aerodynamic systems is widely recognised throughout the industry.
The team at Masch were brilliant in helping us define our brand purpose and proposition, providing us with a clear structure, regarding the positioning of our products in the marketplace. The team helped rationalise our thinking, and the process was thoroughly enjoyable. We have an excellent working relationship as they understand us, our market place and our vision.